No more template-looking brands, juniors on your account, missed launch dates, round five of revisions, design lost in the handoff.
We design and build your product, brand and website so investors, users and senior hires see a company as serious as its product, in time for your raise or launch.
Your first call is with meRyan Hofmann, founderI scope your project with the designers who'd make it. Not a sales rep.TICKIZ · Brand identity
Watt2Trade · Launch motion design + launch graphics
HubsAI · Product design
If one of these is yours, here's what changed for three teams who had it.
Our brand looks very beginner and AI-generated.
Buyers read a starter-level brand as a starter-level product, whatever the product can actually do.
We have a scattered brand image that doesn't do our product justice.
Investors, enterprise buyers and senior hires judge the company by its brand before they ever see the product.
The first few designs just looked like a boilerplate website.
Templates and generated visuals make you look interchangeable just as buyers start comparing you.
We needed volume and speed, but we got neither.
Launch dates don't move when a supplier falls behind, so every week lost comes out of the launch itself.
TICKIZ · Brand identity
4 weekskickoff to a complete identity system
A $5M+ ticketing platform needed one identity that event-goers and organizers would both trust.
One identity system across app, web, merch and social, delivered in four weeks.
“Super smooth experience working with Alterra, one of the most high quality design teams we've ever worked with.”
Adrien, Chief Executive Officer, TICKIZiAgent · Launch video
1.9M+views across socials from one launch video
A funded product with 700k+ users had a launch to announce, and one video to carry it.
A launch video that generated over 1.9M views across iAgent's socials.
“We hired Alterra for a launch video that generated us over 1.9M+ views across our socials. Super easy to work with and very experienced.”
Jamie, Chief Executive Officer, iAgent + RedactedWatt2Trade · Launch motion design + launch graphics
260k+wallet connections from our launch motion design
A rewards program had to explain its utility in seconds and get people to connect a wallet.
Our launch motion design helped drive 260,000+ wallet connections and 146,000+ impressions on X.
“Alterra's motion design garnered us over 260k+ wallet connections, 146k+ impressions and 1.8k+ likes on X alone, ultimately proving instrumental in communicating our clients' utility.”
Van, Chief Marketing Officer, OMNI AgencyAlso on record
“Everreach is on Alterra Studio's annual membership, we get immense value from Ryan and his team and we couldn't be happier.”
Ethan, Chief Operating OfficerEverreach Labs“Alterra Studio completely transformed the way we approach design here at Surgence.”
Ruthy, Chief Executive OfficerSurgence“Alterra helped us at Node Financial and designed for our subsidiary ecosystem. We'll always go to Alterra for our design + development needs.”
Drew, Founder of ProgramsNode FinancialFor teams whose brand looks smaller than their product.
For teams getting traffic but few demo requests.
For teams whose users sign up and drift away.
For teams launching in weeks with nothing to show.
For teams shipping every week with no designer keeping it consistent.
The team that scopes your project designs it, builds it and reviews the results with you.
30 minutes on your business first. You leave with a likely price range and a recommended scope, even if we're not the fit.
In the file, Ryan writes the three discovery headings and an agent aligns them into one column.A written scope with a fixed price and a dated plan within days, then design and build you see each week, direction signed off first.
Ryan fills each row of the written plan; an agent ticks the rows and flags the empty timeline, which Ryan fills and resolves. Ryan tags the before page with site, brand, metrics and goals; an agent measures two of the blocks. Ryan types the landing page headline and fixes the subline contrast an agent flagged, then signs the direction off.We launch with you and hand over every file, then check back to measure what moved and what's worth doing next.
Ryan picks the light, tightens the type and drags the guidelines into the handover; an agent ticks each item. Ryan places the first Watt2Trade result, an agent adds the second, and Ryan asks what's worth doing next.We price after a short call. The price is fixed in a written scope before anything starts.
You're raising or launching and the product has to look as far along as the company: an identity and the key app or dApp screens and flows, ready to build.
You've raised, repositioned or outgrown your look and need a brand and website that match where you're going.
You need senior design across brand, web, product and launches every month, without hiring a team.
Add a launch video to any engagement. Our launch motion design for Watt2Trade helped drive 260,000+ wallet connections.
Add-onSee motion & 3D →Not ready to commit? Start with the Brand & Website Diagnostic. The full fee comes off any project you book with us within 30 days.
5 working daysSee what's included →Hiring a studio is a risk. These are the parts of it we carry, in writing, before you sign.
Scope of workStandard terms
Every project starts with a strategy and direction phase. If the direction isn't right, you can stop there, keep that work and owe nothing more.
Your written scope has a fixed price. It only changes if you change the scope, and you approve any change in writing first.
Launch-critical work is planned backwards from the date you give us, and the plan is agreed in writing at kickoff.
We record your starting point before we begin and review what moved after launch, so you can see what the work did.
In every proposal, before you signRyan Hofmann, Founder
A startup gets a handful of moments that decide how the market sees it: the raise, the launch, the first big customer, the hire who could work anywhere. In each one, someone who has never used your product decides what they think of you.
A partner skims your site before the first meeting.
The feed gives you about three seconds.
Procurement asks whether you'll still be around next year.
A senior candidate compares you with the offer they already have.
I started Alterra to make those moments land. Our launch motion design for Watt2Trade helped drive 260,000+ wallet connections, and TICKIZ got a complete brand identity in four weeks. When the brand, site and launch tell one story, you stop explaining the company on every call.
So we work backwards from your moment. The people who scope the work are the people who make it, and after launch we check what moved.
Ryan HofmannFounder, Alterra Studio · Seattle
Web3 teams from seed to Series B at a turning point: raising, launching, repositioning, or outgrowing how they look. If your product has moved faster than your brand, website or launch creative, we're built for you. If you need a quick, low-cost logo or a template site, we're probably not the right fit.
Yes. For Everreach Labs we were the whole design team on an annual membership: the Terminal quest hub, the $EVER token claim portal, the tokenomics site and the whitepaper. For a tokenized-retail token launch we designed the landing page and a staking dashboard covering every wallet and pool state. Our launch motion design for Watt2Trade helped drive 260,000+ wallet connections.
We price after a short call, because scope, platform, motion and content decide the number. You'll hear a likely range for yours on that call, and your written scope fixes the price before anything starts. It only changes if you change the scope.
TICKIZ's identity took four weeks from kickoff. A brand and website build runs 4 to 10 weeks. Launch-critical work is planned back from your date, and the plan is agreed in writing at kickoff.
The price in your written scope only changes if the scope does. If you want to add or change something, we scope and price it in writing first, and nothing starts until you approve it.
Senior designers, coordinated by one lead who owns your account. Ryan Hofmann scopes and leads, Koen Van Vliet leads brand, Ramy Raafat leads motion and Max Van den Berg runs the schedule, with specialist developers when the build needs them. No juniors learning on your project and no account-manager layer between you and the people doing the work.
We confirm a start date on the call. Launch-critical work is planned backwards from your date, with the storyboard or direction signed off early so there are no surprises late.
You do. Once paid, the final deliverables made for you are yours, with organized source files and documentation your team can keep building on. Fonts, stock and other third-party assets stay under their own licenses.
We start with your business: where it is, where it's going and what's in the way. Then we look at how brand, website, product or launch creative can close that gap. You leave with a recommended scope and next steps, even if we're not the right fit.
Ryan HofmannFounder, Alterra StudioNo pitch, no deck. Bring the problem, whether it's a launch, a raise or a site that isn't working. I'll give you my honest take and a price range, or point you to someone better.
“Alterra helped us at Node Financial and designed for our subsidiary ecosystem. We'll always go to Alterra for our design + development needs.”
Drew, Founder of Programs, Node FinancialPrefer email? hello@alterra.studio
