# Alterra Studio

> Alterra Studio is a full-stack design and development partner for tech, SaaS, AI and Web3 companies. Brand identity, websites, product design, launch films and motion, designed and built by senior people. Projects from $10k.

Last updated: 2026-10-03. Full text of every guide, service and case: https://alterra.studio/llms-full.txt

Alterra Studio (alterra.studio) was founded in 2024 by Ryan Hofmann. It works with funded tech, SaaS, AI and Web3 companies at a turning point (a raise, a launch, a repositioning) whose brand, website or launch creative no longer matches the company. Engagements are fixed-scope projects (launch sprints, brand + website builds) or a monthly design partnership. Projects start at $10k. Every engagement is scoped after a free 30-minute discovery call. Contact: hello@alterra.studio. Book: https://alterra.studio/connect

## Studio facts
- Name: Alterra Studio (https://alterra.studio)
- Founded: 2024, by Ryan Hofmann (Founder & CEO)
- Team: Ryan Hofmann, Founder & CEO; Koen Van Vliet, Head of Branding; Ramy Raafat, Motion Designer; Max Van den Berg, Project Manager; Samuel Jutras, Motion Designer; Adrian Daniluk, UI/UX Designer
- Clients: funded tech, SaaS, AI and Web3 companies
- Services: Brand Identity, Website Design & Development, Product & UI/UX Design, Motion, 3D & Launch Video, Design Partnership
- Clutch: 5.0 rating across 3 verified reviews (https://clutch.co/profile/alterra-studio-design-development)
- Languages: English
- Contact: hello@alterra.studio. Book a call: https://alterra.studio/connect

## Key results
- OMNI Agency (Web3 marketing): launch film for a rewards program drove 260,000+ wallet connections, 146,000+ impressions and 1,800+ likes on X (Mar–Apr 2026)
- iAgent: launch video generated 1.9M+ views across socials ("We hired Alterra for a launch video that generated us over 1.9M+ views across our socials. Super easy to work with and very experienced.")
- TICKIZ ($5M+ raised ticketing platform): complete brand identity system in 4 weeks
- Everreach Labs: long-term annual design partner

## Pricing (starting prices)
- Launch Sprint (2–4 weeks): from $10k. A launch date is set and one thing has to land: a launch film, a landing page or an identity refresh.
- Brand + Website Build (4–10 weeks): from $25k. You've raised, repositioned or outgrown your look and need a brand and website that match where you're going.
- Design Partnership (Monthly): from $8k/mo. You need senior design across brand, web, product and launches every month, without hiring a team.
- [Brand & Website Diagnostic](https://alterra.studio/diagnostic) (5 working days): $3,000. The full fee comes off any project you book with us within 30 days.

## Commitments in every scope
- Direction before commitment: Every project starts with a strategy and direction phase. If the direction isn't right, you can stop there, keep that work and owe nothing more.
- The price in the scope is the price: Your written scope has a fixed price. It only changes if you change the scope, and you approve any change in writing first.
- Your date is our date: Launch-critical work is planned backwards from the date you give us, and the plan is agreed in writing at kickoff.
- Measured before and after: We record your starting point before we begin and review what moved after launch, so you can see what the work did.

## Services
- [Brand Identity](https://alterra.studio/services/brand-identity): Brand strategy, identity systems and guidelines for funded tech, SaaS and AI companies. Look like the company you've become, not the one you started as.
- [Website Design & Development](https://alterra.studio/services/website-design-development): Conversion-focused website design and Framer, Webflow or Next.js development for SaaS, AI and tech companies, designed and built by the same people.
- [Product & UI/UX Design](https://alterra.studio/services/product-design): Product design, UI/UX, prototypes and design systems for SaaS, AI and Web3 products. Senior designers who work alongside your engineers.
- [Motion, 3D & Launch Video](https://alterra.studio/services/motion-3d): Product launch videos, motion design and 3D for SaaS, AI and Web3 companies. Launch films that explain the product and get people to act.
- [Design Partnership](https://alterra.studio/services/design-partnership): An embedded senior design and development team for funded startups. Brand, web, product, decks and launch creative on a monthly partnership.

## Case studies
- [A complete brand identity for a $5M+ ticketing platform, in four weeks](https://alterra.studio/projects/tickiz) (client result, in the client's words): TICKIZ is a ticketing platform that has raised $5M+. It needed one identity that event-goers and event organizers would both trust. We built the system in four weeks: the mark, color, type, tone of voice and every application from app screens to merch.
- [A launch film that drove 260,000+ wallet connections, and the launch graphics around it, for Watt2Trade](https://alterra.studio/projects/watt2trade) (client result, verified Clutch review): Watt2Trade is a blockchain platform for trading energy and natural resources. We have designed its launch graphics since January 2026, and through its marketing agency OMNI we made the film for its $4M rewards program, which helped drive more than 260,000 wallet connections.
- [A website that turns a referral into a call, for a geotechnical engineering firm](https://alterra.studio/projects/kaveree) (client result, verified Clutch review): Kaveree is a geotechnical engineering firm in Virginia that works on public-sector and design-build projects. After refreshing its identity, we rebuilt its website around the four fears its buyers have. In a model buyer benchmark of 16 geotechnical home pages, the new site ranked first and the old one last.
- [Our own history brand, from first commit to a live 50-product shop in three days](https://alterra.studio/projects/then-and-theory) (own venture, not client work): Then & Theory is Alterra Editions' history brand: short films about what happened, and how we know. It's our own venture, not client work. We designed and built its website and shop, and we make its 3D history reels.
- [A launch video that generated 1.9M+ views across iAgent's socials](https://alterra.studio/projects/iagent-launch-video) (client result, in the client's words): iAgent hired us for a launch video. In their CEO's words, it generated over 1.9M views across their socials.
- [A brand film, landing page and staking dashboard for a tokenized-retail launch](https://alterra.studio/projects/hubsai) (client result, in the client's words): HubsAI mints retail products as on-chain tokens and pays holders who stake them and its $HUBS token. For the $HUBS launch we designed the landing page, the staking and rewards dashboard with every wallet and pool state, and a 45-second brand film.
- [A year of design for a game studio: quest hub, token portal, whitepaper and launch campaigns](https://alterra.studio/projects/everreach-labs) (client result, in the client's words): Everreach Labs makes REVENGE, a co-op shooter where Twitch viewers can change the match. On an annual design membership we designed its quest and rewards hub, the $EVER claim portal and tokenomics site, the spectator voting overlay, a 46-page whitepaper and the campaigns around each launch.

## Guides
- [How to redesign a website without losing SEO](https://alterra.studio/insights/website-redesign-without-losing-seo): How to redesign or migrate a startup website (Framer, Webflow, Astro, Next.js) without losing SEO: URL inventory, a 301 redirect map, launch checks and monitoring.
- [Product launch creative checklist for SaaS and AI startups](https://alterra.studio/insights/startup-launch-checklist): A product launch creative checklist for SaaS and AI startups: every asset you need (film, cutdowns, landing page, share images, press kit), its spec and when to finish it.
- [Is your brand ready for a Series A? A pre-raise checklist](https://alterra.studio/insights/series-a-brand-readiness): Is your startup brand ready for a Series A? A pre-raise checklist across clarity, credibility, consistency and conversion, with research on first impressions and a timeline.
- [Launch video specs for every platform (2026 reference)](https://alterra.studio/insights/launch-video-specs): Launch video specs for YouTube, Shorts, Instagram Reels, TikTok, LinkedIn and X in 2026: aspect ratios, resolutions, length and file limits from each platform's docs.
- [How to choose a design agency: a checklist for startups](https://alterra.studio/insights/how-to-choose-a-design-agency): How to choose a design agency for a funded startup: a checklist of questions to ask, good and bad answers, how to check reviews, and what the contract must say.
- [How much does a startup rebrand cost in 2026?](https://alterra.studio/insights/how-much-does-a-startup-rebrand-cost): What a startup rebrand costs in 2026: Clutch market data, what drives the price, the costs founders forget (trademarks, rollout, SEO) and how to scope it.
- [How much does a launch video cost for a SaaS or AI startup?](https://alterra.studio/insights/how-much-does-a-launch-video-cost): What a SaaS or AI launch video costs in 2026: Clutch market data, the drivers that move the price (length, 3D, cutdowns), hidden costs and real results.
- [How much does a design retainer cost? Subscription, partner or hire](https://alterra.studio/insights/design-retainer-cost): What a monthly design retainer costs in 2026, from Clutch market data, compared with a design subscription and the full cost of hiring a designer (BLS data).
- [When should a startup rebrand? 7 signals (and 3 bad reasons)](https://alterra.studio/insights/when-should-a-startup-rebrand): When should a startup rebrand? Seven clear signals your brand is holding the company back, three bad reasons, and how to do it without losing momentum.
- [What makes a SaaS or AI launch video actually work?](https://alterra.studio/insights/what-makes-a-launch-video-work): What makes a SaaS or AI launch video work: a strong first-3-second hook, the product as the hero, sound-off design, channel cutdowns and a distribution plan.
- [What is a design partner, and when does a startup need one?](https://alterra.studio/insights/what-is-a-design-partner): What is a design partner? How an ongoing senior design team differs from a project agency, a design subscription or a hire, and when a startup needs one.
- [How to brief a design agency (with a template you can copy)](https://alterra.studio/insights/how-to-brief-a-design-agency): How to brief a design agency: why business context beats a deliverables list, what to include, common mistakes, and a copyable design brief template.
- [How much does a website cost for a SaaS or AI startup in 2026?](https://alterra.studio/insights/how-much-does-a-startup-website-cost): How much a startup website costs in 2026: typical price ranges for SaaS and AI companies by provider type, what drives cost, and how to scope it properly.
- [Framer vs Webflow vs Next.js: which should your startup site use?](https://alterra.studio/insights/framer-vs-webflow-vs-nextjs): Framer vs Webflow vs Next.js for a startup website: an honest comparison of launch speed, editing, CMS, animation, SEO, integrations and cost of ownership.
- [Design agency vs freelancer vs in-house: what should a startup choose?](https://alterra.studio/insights/design-agency-vs-freelancer-vs-in-house): Design agency vs freelancer vs in-house designer for a funded startup: costs, speed, hidden coordination costs and a decision guide by stage.

## For your moment
- [Brand, Deck & Website for Startups Raising a Round](https://alterra.studio/for/raise): Raising soon? Get a brand, pitch deck and website that look like the company you're pitching, planned back from your first investor meeting.
- [Launch Film, Landing Page & Product UI for Startups](https://alterra.studio/for/launch): Launching soon? Launch film, landing page and product visuals from one team, planned back from your date so everything lands the same day.
- [Enterprise-Ready Brand & Website for B2B Startups](https://alterra.studio/for/upmarket): Moving upmarket? A brand, website and sales material that look ready for enterprise buyers, procurement and security reviews.

## Pages
- [Brand & Website Diagnostic](https://alterra.studio/diagnostic)
- [Results and client reviews](https://alterra.studio/results)
- [The Lab: in-house Rive, Blender and motion work](https://alterra.studio/lab)
- [How funded AI and SaaS startups' websites score: 2026 benchmark](https://alterra.studio/research/startup-website-benchmark-2026): 100 funded AI/SaaS homepages scored on 12 criteria; average 14.1/24, 53% show no customer proof. Aggregate CSV: https://alterra.studio/research/startup-website-benchmark-2026.csv
- [Auditvia](https://alterra.studio/auditvia): free automated website audit by Alterra Studio (message on the same criteria, copy, mobile speed)
- [How we work](https://alterra.studio/process)
- [About the studio](https://alterra.studio/about)
- [Free Brand & Website Scorecard](https://alterra.studio/scorecard)
- [Book a 30-min call](https://alterra.studio/connect)
- [One-page brief for your team](https://alterra.studio/brief)

## FAQ
### Who is Alterra Studio best for?
Funded tech, SaaS, AI and Web3 teams at a turning point: raising, launching, repositioning, or outgrowing how they look. If your product has moved faster than your brand, website or launch creative, we're built for you. If you need a quick, low-cost logo or a template site, we're probably not the right fit.

### What can you help with?
Brand identity and guidelines, website design and development (Framer, Webflow or Next.js), product and UI/UX design, launch videos, motion and 3D, and ongoing creative for marketing and sales. The same senior designers carry it from strategy to build.

### How much does it cost?
Projects start at $10k. Launch Sprint: from $10k. Brand + Website Build: from $25k. Design Partnership: from $8k/mo. The Brand & Website Diagnostic is $3,000, and the full fee comes off any project you book with us within 30 days. We price on what the work has to achieve, not hours, and your exact price is fixed in a written scope before anything starts.

### What happens if the scope changes?
The price in your written scope only changes if the scope does. If you want to add or change something, we scope and price it in writing first, and nothing starts until you approve it.

### Do you work on projects or ongoing?
Both. Fixed-scope projects suit launches, rebrands and website builds. A monthly design partnership suits teams that need senior design across brand, web, product and launches every month without hiring.

### How fast can you start?
We confirm a start date on the call. Launch-critical work is planned backwards from your date, with the storyboard or direction signed off early so there are no surprises late.

### Who will actually do the work?
Senior designers and developers, coordinated by one lead who owns your account. No juniors learning on your project and no account-manager layer between you and the people doing the work.

### Who owns the work?
You do. Once paid, the final deliverables made for you are yours, with organized source files and documentation your team can keep building on. Fonts, stock and other third-party assets stay under their own licenses.

### Do you design for conversion, and will a redesign hurt our SEO?
Looking good is the starting point; the site's job is to explain the product and book calls. Before a rebuild we record your current traffic, rankings and key pages, map every old URL to its new home with redirects, and carry over titles and metadata. After launch we check the numbers against that starting point.

### Can you work with our in-house team?
Yes. We can lead a project end to end, support your designers and marketers, or work alongside your engineers on design systems, handoff and build reviews.

### What happens on the discovery call?
We start with your business: where it is, where it's going and what's in the way. Then we look at how brand, website, product or launch creative can close that gap. You leave with a recommended scope and next steps, even if we're not the right fit.